Sponsorship is abundant, and it’s available to athletes of all levels from elites to beginners as well as clubs, sporting organisations, businesses and individual professionals. Now more than ever before, sponsorship is about the benefits you can give to your sponsors off the sporting field. Media, social media, social networking and brand ambassador activities are […]
An Insider’s Guide To Securing Sponsorship For Athletes Read More »
When we think about creating a great member experience, it’s easy to focus on the obvious – like how a member is greeted by staff, whether the staff and trainers were pleasant and supportive, if the resources and equipment were up to standard, and how they felt after spending time with your business. But there’s
How Software Integration Can Improve Customer Satisfaction Read More »
Anecdotally, we know that women often use their breasts as a barrier to activity, or as a reason to avoid doing certain activities or drills. However, this was demonstrated more scientifically during a study in the UK, which found that a whopping 17 per cent of women opted out of an activity due to their
Finding The Right Sports Bra For Bigger Boobs Read More »
Winners were announced at the 2024 AUSactive National Awards, held in Sydney on 11th October. The sold-out gala event highlighted talent from across the country, and marked a record number of submissions for the Australian health and wellbeing industry awards program. What is the AUSactive National Awards Program? Formerly known in the industry as the
2024 AUSactive National Award Winners Announced Read More »
James Zammit was inside a float tank, prepping for an upcoming interview when he decided he’d had enough of his corporate career. Fifteen years of long hours and what he described as a “toxic environment” had been taking its toll on his health and wellbeing. “I just decided, I’m not doing this anymore. I’m opening
Corporate Escapee Helping Others Find Balance From Burnout Read More »
The fitness industry is always changing, and one of the newest trends gaining popularity is altitude training. Traditionally, this training was done naturally in the mountains, however, thanks to modern technology, we can now create high-altitude environments at sea level. This means that the same physical benefits are on offer to both elite athletes and
Attract New Members By Offering Altitude Training At Your Facility Read More »
Since its launch in 2001, Clubware has been a trusted name in gym management, supporting over 1,000 fitness centres across Australasia with its comprehensive tools for membership management, reporting, and access control. Distributed by Debit Success and PaySmart—both part of Xplor Technologies, a global leader in software, payments, and growth solutions for the fitness industry—Clubware
Xplor Gym: The Next Evolution in Club Software Read More »
Every day, editors of magazines, newspapers, online publications and mass media have their inboxes flooded with media releases from varying companies, PR teams, and individuals. They all want to score a spot in the publication or have their business mentioned, or they all seem to be pitching the next big product. So, what makes an
How to Write A Media Release That Grabs Attention & Gets Results Read More »
If you’re hitting the gym, it’s almost a given that you’re probably also trying to limit your sugar intake and watch your nutrition. It’s not always easy when you’ve got a sweet tooth, but Aussie sports nutrition brand BSc® have been working hard to bring exciting new flavours to their sports supplements. Following on from
Post Workout Chupa Chups Protein Anyone? Read More »
Millions of people deal with mental health issues like depression and anxiety every day. Many of them look for different ways to relieve stress, whether it’s from work or just feeling overwhelmed all the time. Among these, sauna therapy is becoming more popular due to the positive effects it may have on mental health. In
Can Sauna Therapy Help With Anxiety and Depression? Read More »
Gym members are often most motivated in January, fuelled by new year resolutions. But, as the year rolls on, good intentions can slip. So, how can you keep your members engaged and motivated for the long run? By creating engaging experiences that build lasting motivation, you can drive retention, boost referrals, and grow your business.
Keep Your Gym Members Motivated Beyond January Read More »
Article updated January 2025. Massively popular, High Intensity Interval Training (HIIT) classes are a highly effective and efficient way to maximise calorie burn and yield great results for all participants. The two part mix of high intensity cardio intervals (bike, treadmill, rower, cross trainer, jumping rope and plyometrics) and metabolic resistance training (dumbbells, kettlebells, slam
HIIT Cardio Spotlight: Air Bikes Guaranteed To Rock Your Class in 2025 Read More »
