Author name: WNiF Writing Team

unilateral training

Supercharge your Strength with Unilateral Training

Unilateral training is an often-overlooked approach to fitness programming that can be a game-changer for your strength training goals. When you engage in unilateral strength training, you focus on training one limb at a time, instead of using both in tandem. Incorporating unilateral training in your fitness regimen can help correct muscle imbalances, create more …

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grow your PT clients with flex app

Grow Your PT Business with Flex App: The Tinder of Personal Training

PJ van Gyen realised there was a need for a platform that connected fitness trainers and potential clients when he felt the disconnect from both sides of the equation. As a client, eager to expand on his training, he found it hard to connect with someone who had the right expertise. Then, as a trainer, …

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factors influencing your workout

7 Lesser Known Factors That Could Be Influencing Your Workout

It’s common knowledge that your diet, sleep schedule and other important daily habits majorly affect your workout productivity. While these lifestyle choices have the greatest impact, many smaller aspects can come into play. Here are seven lesser-known factors that could influence your workouts without your knowledge. 1. How genes affect your performance in the gym …

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ausfitness expo ausactive

Partnership between AusFitness Expo and AUSactive Announced

Australia’s peak body for exercise and active lifestyles, AUSactive, and AusFitness Expo, the county’s largest fitness and wellness event, have announced a two-year enhanced partnership, building on their previous collaboration. The Sydney expo will align with the fitness industry’s night of nights, the AUSactive Gala Awards and Senior Management Summit, along with a number of …

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Fuel Summit NZ

Gear Up for the Fuel Women’s Fitness Business Summit New Zealand!

The dynamic duo, Alisha Smith and Deb Goldberg, along with their team at Fuel Summit are excited to announce that it is expanding to become a global event, with a two-day experience scheduled for Auckland, New Zealand in 2024. The highly anticipated Fuel Women’s Fitness Business Summit New Zealand is the next step forward from …

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benefits of eccentric training for athletes

New Study Explores The Benefits of Eccentric Training for Athletes

A recent publication in the Scientific Journal of Sport and Performance highlights the transformative impact of digital weight on enhancing athletic performance. This could be because of the ability to utilise AI to train eccentrically, which is difficult to do without the help of another person. How is Emerging Tech Enhancing the Benefits of Eccentric …

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gamification of fitness BFT australia

Introducing Gamification in Workouts: The Secret to Motivation and Results

Thanks to Prue Harvey, Education Coordinator at BFT, for this article. The concept of gamification is nothing new in fitness – think Apple watches, heart rate monitors, etc – but how it’s executed can change the game for your product or business. The use of gamification in workouts has been showing increasing popularity, from virtual …

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Can Introverts Overcome Mental Barriers When Going to the Gym

Can Introverts Overcome Mental Barriers When Going to the Gym?

Introversion and the stereotypical gym setting can sometimes be incompatible. If you want to work out while not dealing with strangers, you may find it challenging. So, what can you do if you find small talk and social interaction exhausting? 10 Tips for Introverts to achieve their fitness goals in comfort: 1. Choose the right …

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boutique fitness studios cyclebar australia

Boutique Fitness Studios Bringing the US’s Hottest Fitness Brands to Australia

Brendan James and Matt Gordin are brothers-in-law and close friends, who have secured the master franchising rights to Rumble Boxing in Australia under their brand, Boutique Fitness Studios. The duo also have exclusive rights to Club Pilates, CycleBar, and StretchLab, all of which are extremely popular US brands that fall under the Xponential Fitness banner. …

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LesMillsAsiaPacific BODYCOMBAT XR features

Move Over BODYCOMBAT VR. Welcome Les Mills BODYCOMBAT XR.

In the next evolution of the world’s most popular VR fitness app, Les Mills BODYCOMBAT XR brings Mixed Reality experiences into the mix – a feature that merges virtual reality with the user’s actual reality. Paired with the META Quest 3 VR headset, the new app offers a virtual training space like no other, fusing …

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kx pilates entrepreneur travel grant

KX Pilates Announce $20,000 Travel Grant for Aussie Entrepreneurs

Reflecting on his own experience of travel that led to the creation of one of Australia’s leading fitness franchises, KX Pilates founder Aaron Smith has partnered with KX Pilates to offer an Entrepreneur Travel Grant of $20,000. The grant coincides with the launch of Aaron’s new book, Define Yourself, which looks at his own journey …

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les mills strength and development australia

New Offerings from Les Mills set to Inspire the Next Generation

With Gen Z and Millennials accounting for around 80% of the total fitness market, clubs have no choice, but to sit up and pay attention to what it is they want. As strength-based workouts continue to soar in popularity for this demographic, gym operators are asking how they can lure them from the gym floor …

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