Fitness Business Management

Like many areas of your business, sourcing the right management tools for your fitness business is crucial because it saves both time and money – both of which are in short supply for most. Articles in this category include Client Management Systems, Gym Software and Programs, Energy Saving Systems and Equipment, Marketing, Sales, and Retention Solutions, Fitness Business Opportunities, Additional Gym Revenue Streams and more.

Launch Of National Eating Disorder Recommendations For The Fitness Industry

Australian Fitness Industry News, Fitness Business Management, Fitness Education, Health & Fitness, Mental Health, Supplements & Nutrition / February 19, 2020

InsideOut Institute for Eating Disorders and peak industry association Ausactive have launched recommendations for the identification and support of those living with eating disorders in the fitness industry in Australia. Eating disorders have low detection and intervention rates, gyms and fitness clubs are at-risk settings for the presentation of eating and exercise disorders, and as […]

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Embracing Fearlessness in Gym Design With Cuoco Black

Fitness Business Management / December 26, 2019

Esteemed gym design expert, Cuoco Black shares his thoughts on making bold choices when it comes to the look and feel of their business… Gym developers – if you’re not competing like Disney, Steve Jobs or Musk, you’re missing the whole point of their genii, their brilliance at promoting their offerings. Marketing prowess, courage and

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Five Questions With EzyPay’s Daniel Moy

Fitness Business Management, Video Features / December 11, 2019

Craig Mac, WNiF Publisher, interviews Daniel Moy, Strategic Partnerships Manager at EzyPay. Multi-award winning FinTech company, Ezypay, has been specialising in the provision of subscription payments for almost 25 years. Operating in a diverse range of industries, Ezypay has offices in Australia, New Zealand and Malaysia, processing payments via direct debit and all major cards

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Partnerships: The Good, The Bad & The Ugly

Fitness Business Management, Fitness Education / December 6, 2019

Partnerships in business can be the key to success, yet also the reason for failure. From professionals wanting to open a new business with their friends or family, to existing partnerships that have gotten difficult and not working out as planned, and everything in-between. Whether you’re considering entering a new partnership, or managing an existing

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triggers that inspire people to buy

Fitness Sales: Triggers That Inspire People To Buy

Fitness Business Management / December 2, 2019

Article updated October 2024. In today’s highly competitive marketplace, sales hacks are gold! Getting the edge over your competitors can mean the difference between achieving your sales targets and not, so here is the first of our two-part article to help you stop burning leads and start inspiring more sales. Steve Jensen from Impact Training

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Baby Boomers Come Out On Top As Most Active Generation

Fitness Business Management, Fitness Education / November 18, 2019

Baby Boomers are the nation’s most active generation, racking up 364 hours of physical activity each year(1), reveals new research commissioned by Fitness Australia. Baby Boomers rack up 83 additional hours of exercise each year compared to those under 40 Health & confidence are the biggest drivers of exercise among this generation More Baby Boomers

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fitrec fitness registration

FITREC Paves Way To fitness Employment For Sport And Exercise Students

Fitness Business Management, Fitness Education / October 8, 2019

Article updated June 2024. In a move to support ACT fitness employers and University of Canberra students, FITREC provides certificates of Gym Instructing and Personal Training for undergrad students that have completed key units in the Discipline of Sport and Exercise Science degree. With these certifications, FITREC can then provide students with the registration they

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5 Questions With Dale Lindsay from gym80

Fitness Business Management, Strength Fitness Equipment / July 29, 2019

Craig Mac from What’s New in Fitness interviews gym80 Vice President – Sales & Marketing, Asia Pacific, Dale Lindsay. The conversation takes place as gym80 expands its global footprint into Australia. What do we know about gym80? The gym80 story began back in 1980 where the motivation was simply to make training better, more enjoyable

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Keepme – The New AI Tool For Smarter Member Retention

Fitness Business Management / July 26, 2019

Keepme is a new AI tool that looks to dramatically improve your membership retention. With statistics revealing that 53.5% of all new members terminate their memberships within 12 months, addressing the problem with customer retention has never been more vital. Keepme is a new unique AI tool, designed specifically to revolutionise member retention for the

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Five Questions With Evolt 360 CEO Ed Zouroudis

Fitness Business Management, Fitness Technology, Video Features / April 20, 2019

WNiF interviews Evolt 360 CEO, Ed Zouroudis on the technology behind body composition and body scanners and why they have become popular in the gym space as amongst other things, a member retention and engagement tool. Ed Zouroudis has over 25 years experience in hospitality, event management and the health and fitness industry. In early

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