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Hammer Strength Announces New Hammer Strength HD Athletic Racks

HD Athletic Racks offer a new level of configurability, durability, breadth and value

Life Fitness, the global leader in commercial fitness equipment manufacturing, has introduced a new product line to its Hammer Strength brand. Hammer Strength HD Athletic is a rack system that allows facilities the flexibility to personalise an Olympic strength training area to their specific requirements whether it’s a club or an athletic training facility. The rugged equipment gives a premium appearance and is built with the same quality and attention to detail that encompasses the Hammer Strength brand and its unmatched product, HD Elite.

“HD Athletic is designed with the same practical engineering and athletic training mindset which has made Hammer Strength the brand of choice in the highest-level training facilities around the world,” said Greg Highsmith, director of strength product management for Life Fitness and Hammer Strength. “It’s engineered to be tough and withstand even the strongest athletes.”

The Hammer Strength HD Athletic Racks include a Half Rack, Power Rack and a Half/Half Combo Rack.

For facilities that would like a customised team or brand look, the products are available in four different high wear paint options that can be mixed and matched for the frames, uprights and cross-members. The system is modular so facilities can start with a basic product and choose the style of pull-up handles desired along with other options such as bumper plate storage, power pivot, resistance band pegs, dip handles and flexible bar catches.

The HD Athletic line complements the long line of products which Hammer Strength has developed and continued to refine over the last 25 years, including products such as Plate Loaded, Ground Base, MTS, Hammer Select, and HD Elite.

Find out more about Hammer Strength HD Athletic and the brand’s full line of strength training equipment at www.lifefitness.com.au/hammer-strength.

About Life Fitness

Life Fitness is the global leader in commercial fitness equipment. The company manufactures and sells its strength and cardiovascular equipment, productive well-being equipment under the brand names Life Fitness, Hammer Strength and SCIFIT. Its equipment is distributed to more than 120 countries.

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