A bit of a video vault which showcases all the latest and coolest commercial strength and conditioning fitness equipment, exercise training aids and tools, group fitness programs and class types, exercise software solutions. The suppliers are all after your business and these videos give good reason to get excited about what you can do and offer in your business and choose their product over the competitors. You could be here a while.
If any piece of fitness equipment could serve as a metaphor for an ideal relationship, it might just be the ViPR: It strengthens your individual weaknesses, corrects your long-held imbalances, allows you to move more freely and powerfully in the real world, and—provided you’ve invested time and laid the proper foundation—inspires you to create quite […]
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Check out this tongue-in-cheek gym advertisement – a sign of what’s to come with regards to millenial marketing for gyms, perhaps?
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This article was updated November 2024. The Matrix Fitness Double Mega Rack is a titan of modern gym architecture, built to facilitate group training and high-intensity workouts in a small and flexible configuration. The Double Mega Rack offers a complete solution in the modern exercise scene, where gyms and training centres have to maximise space
Why The Matrix Fitness Double MEGA Rack Is The Ultimate Functional Fitness Set Up Read More »
The Jungle Body® is an Australian fitness company founded by Fitness Guru Tara Simich (Franzinelli). Tara identified a gap in the group fitness industry for classes that were more simplistic, results-driven and “hybrid” in nature. By “hybrid” Tara refers to fusing a variety of styles, movements and exercises that continually challenge and excite the mind
Article updated December 2024. Parallel bars are a fascinating and demanding piece of apparatus. Simplistic in nature, it will allow gymnasts to perform incredible feats of athleticism. Naturally this adds another level of difficulty to their events, but also adds another tool to their arsenal that they practise and forge strength on. Still, gymnasts can’t
Iron Edge Parallettes Read More »
Life Fitness is the world’s leading manufacturer in Commercial and Corporate fitness equipment with our head manufacturing plant in Chicago, Illinois. Life Fitness delivers the highest quality and most reliable fitness equipment available, sold in over 125 countries, Life Fitness is widely regarded as the global leader in Commercial fitness equipment. The expansion of Life
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Built with the Hammer Strength philosophy of performance strength training, Hammer Strength Select is a full line of selectorised strength equipment that combines attention to biomechanics with a rugged industrial aesthetic. A great introduction to Hammer Strength performance for novices, yet powerful enough for workout veterans. Simple Yet Powerful A great introduction to Hammer Strength
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This article was updated August 2024. Sunday 29 September is Active Nation Day, an initiative developed in 2012 by Lorna Jane Clarkson, the woman behind the Lorna Jane apparel brand. Active Nation Day is all about celebrating the benefits of staying active and serves as a reminder of how important movement is for our health
Are You Ready for Active Nation Day 2024? Read More »
‘Forty-five minutes of salt room therapy is equivalent to three to four days at the beach,’ says Penny Patterson, Salt Therapist and owner of The Salt Spot in Neutral Bay (Sydney). Sitting in a room made from 250 million year old blocks of salt deposits from the Ukraine isn’t quite the same as a beachside
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