Maxed out: The rapid expansion of budget 24-hour gyms has saturated the market.
A market research report into gyms and fitness centres in Australia predicts saturation is imminent.
The Gyms and Fitness Centres market research report provides key industry analysis and industry statistics, measures market size, analyses current and future industry trends and shows market share for the industry’s largest companies.
The majority of this growth has been stimulated by the emergence of budget 24-hour gym chains. Franchises like Anytime Fitness and Jetts Fitness have grown exponentially over the past five years, attracting customers with their affordability and accessibility.
Rising health awareness and obesity levels have triggered further uptakes of gym memberships. However, the substitution by many consumers of their expensive full-service gym memberships for more affordable 24-hour gym memberships has limited the industry’s revenue growth potential during this period.
To find out more go to about the Gyms and Fitness Centres in Australia report, click here.