According to Esther Labi, the bra whisperer and founder of online store ‘Storm in a D Cup’, women should always wear a good fitting fitness bra when exercising. Doing otherwise can cause serious long term damage to your boobs.
The Importance of Sports Bras
Esther says, fitness bras provide important structured support and reduce the bounce, the cause of stretch-marks, pain and strain and sagging boobs.
Why You Should Wear a Sports Bra For Sport
In a nutshell, a normal bra has more lycra in it, which means it has more stretch in it and will feel comfortable on your body when you wear it all day. A sports bra has very limited stretch to stop your breasts from moving around, in the cups, the back, and the straps. The more lycra in it, the more stretch and less support.
That’s why if a bra is stretchy, its suitable for low impact sports, like yoga and Pilates (some people like to wear these as an everyday bra). As the stretch gets more limited, you have bras that are suitable for fast walking and small bouts of high impact and then very limited stretch in real high impact sports bras.
Your breasts move in a figure of 8 when you run and up and down for ball sports, side to side for racquet sport. Sports bras are designed for this kind of movement, normal bras aren’t.
A sports bra is twice as effective at reducing bounce than a normal bra. Here’s the research to prove it: A normal bra can reduce breast bounce by up to 38% whilst a sports bra can reduce breast bounce by up 78%*.
Research shows that unsupported breasts can move up and down by as much as 12cm during high impact activities like running. This is because only skin and Cooper’s ligaments support breast tissue, as there are no muscles in your breasts. Therefore, excessive breast movement stretches the ligaments and no amount of chest presses can naturally restore them.
What To Look For in a Sports Bra
Sports bras are made from high performance fabrics, which means they are breathable, and usually made from a moisture-wicking material, moving sweat away from your skin.
There are other features too that you don’t get in a normal bra. Usually, the straps are wide and padded, to soften the impact on your shoulders. The hook and eye section can also be padded, the underwire channel can be padded to minimise chaffing and some even eliminate seams on the inside of the cup so nothing irritates your nipples when running a marathon!
There are different types of bras for different types of activities, make sure you choose the right bra for your sport. You wouldn’t wear a sports bra under a top with a plunging neckline, so why would you wear a plunge bra for sport?
* University of Portsmouth 2005 (Scurr et al): testing against « no bra » conditions.
About STORM in a D CUP:
Australia’s favourite store for a D cup and up! From yoga to running, our range of sports bras means that you don’t have shy away from any activity. Get out there and be active! Visit www.storminadcup.com.au. Article written by Esther Labi for the What’s New in Fitness Magazine – Spring 2018 Edition.
Check out these articles:

Personal Training Clients on Weight Loss Medication
As more Australians embark on medical weight loss treatments, many trainers now find themselves training clients on weight loss medication without fully understanding what these drugs do, how they affect exercise performance, or what’s within their professional scope. Clients may casually mention, “I’ve just started Ozempic,” leaving trainers torn between curiosity, concern and confusion. In

Training Clients with TFCC Injury: A Practical Guide for Fitness Professionals
You’ve worked hard programming an intense session for your client, only to have them walk into the gym clutching a crumpled radiology report and saying, “My physio says it’s a TFCC tear.” It’s normal for trainers to freeze at a point somewhere between concern, confusion, and “Wait… what complex?” before realising that all your programming

Promoting Progress Over Perfection: Guiding Clients In Pursuit of The “Beach Body”
With summer just around the corner, it’s no surprise that many Australians are starting to think about how they’ll look and feel when the weather heats up. But new survey findings show that plenty of people are still chasing the idea of the “perfect summer body” and some are willing to take extreme measures to

The Muscle Trainers Forget: Coaching The Pelvic Floor Safely
Article written by Mish Wright. Let’s clear this up right away: the pelvic floor is a muscle. Like any other muscle in the body, it can get weak and dysfunctional, it can be too tight and dysfunctional, and here’s the good news – it can get stronger at any age or stage of life. But

Exercise as the Key to Independence for Older Adults
Less than a generation ago, turning 40 was thought of as middle aged, and starting a ‘Fitness Over 40’ exercise program would have been shrugged off as a waste of time for it being too late to get in shape. Now, what we think of as ‘middle aged’ or ‘old’ has changed as people live

Fitness Racing Continues to Thrive with YOHKA Sports at the Forefront
Obstacle, adventure or fitness racing – whatever you call it, there’s no doubt that people around the world love this dynamic sport. Aussie-born fitness racing brand, YOHKA Sports, recently announced the appointment of Todd Liubinskas as CEO and with the sport gaining serious momentum on a global level, he takes the reigns moving into an

Pantry Staples For Transitioning To A Healthier Lifestyle In 2025
With crisp, new planners and journals being purchased and new year’s resolutions being pondered, there are a lot of us setting the intention to eat better and exercise more. WNiF’s resident nutritionist and dietitian, Talia Sparks shares some tips for setting yourself up for success in 2025… Having a well stocked pantry complete with nutritious

Our 2024 Guide To Christmas Gifts For Fitness Trainers
It’s that time of year when the shops are getting busier and you have to check the expected delivery dates for the things you order online. With only weeks to go before the fat man in the red suit comes to town, you need to get your butt into gear when it comes to your

Weightlifting Feet: How Strong Is Your Foot Core?
When I’m at the gym I’m always baffled by all of the trainers/gym goers ‘pumping iron’ and doing cardio. I can safely say that most or all gym goers have forgotten their crucial core muscles; the ones that help stabilise the body to conduct certain movements from deadlifts, to squats, to running. Are you training
