In May, Active Management launched a world wide fitness industry first with the release of bi-weekly Fitness Business Podcast. Owing to amazing feedback the podcast moved to weekly in June and now has it’s own home at www.FitnessBusinessPodcast.com
“We knew the podcasts would be popular after our initial interviews with the former Chairman of IHRSA Brent Darden, Australian Personal Trainer of the Year Nardia Norman and world retention expert Dr Paul Bedford. We had no idea HOW popular they would be. We have had over 1000 downloads in the first month and was ranked in the top 10 of new business podcasts on iTunes!” says Justin Tamsett, a Managing Director of Active Management.
A podcast is a digital audio file that is available for downloading and listening to, via a computer or portable media player (including smartphones).
“The benefit of a podcast for owners and managers is they can listen when it suits them. Video is an amazing platform, but you have to watch and listen. Blogs need to be read. Podcasts are audio only, which means our fans and clients can ‘consume’ the content while they are working out, driving, walking, preparing or undertaking any other activity,” says Tamsett.
“The weekly format means the interviews are more in-depth with our guests. I think we were trying to jam too much into a show. Now the shows are shorter with more focus on the guest. The Amanda Vogel show is an amazing example of how great are guest are and the new format!” says Chantal Brodrick, the compere of the Fitness Business Podcast.
Brodrick is the principal personal training business coach for Active Management and has hosted the last two years of podcasts. She believes that this weekly version will become addictive. “Listeners will be amazed with the information our guests share. The real business tips on this free platform makes this a great option for professional development for all fitness business owners and managers.”
The weekly Fitness Business Podcast can be found on iTunes or at www.FitnessBusinessPodcast.com. To ensure you never miss a monthly show, you can subscribe to the podcast directly from iTunes.
For more details about the world’s first and premier Fitness Business Podcast, contact from Chantal Brodrick.