PJ van Gyen realised there was a need for a platform that connected fitness trainers and potential clients when he felt the disconnect from both sides of the equation. As a client, eager to expand on his training, he found it hard to connect with someone who had the right expertise. Then, as a trainer, […]
Grow Your PT Business with Flex App: The Tinder of Personal Training Read More »
Do you have a passion for health and fitness? Are you good at motivating others? If this sounds like you, becoming a personal trainer could be a good fit for you. A significant health boom across Australia isn’t showing any signs of slowing down. Aussies are putting more time and effort into fitness than ever,
Thinking about becoming a personal trainer in 2023? Read More »
Part 2 of 2 (read Part 1 here) Content Exchange Although I have not seen this technique of team building for a really long time, one of my favourite ways to connect with my coworkers was to have a content mixer meeting. At this exchange, instructors would come together and review protocol, share new industry
continued from Part 1 >>> Finish with more cash in the bank that allows you to reinvest in growth, retire debt, and pay yourself more. Accounting & bookkeeping Accounting strategies to reduce tax liability, protect assets, and efficiently track money in your business. Budgeting Keys to creating and managing business and personal budgets to control
5 Core Disciplines Of Success (part 2) Read More »
Wondering if your yoga, fitness, weight loss or medical website has the right stuff? Watch out for these landmines. [dropcap]1. Superficial, generic content or marketing “fluff”[/dropcap] Your wellness businesses website content exists for a reason: to compel visitors to take action. Every piece of content should do a job: Tell users who are ready to
8 Reasons Fitness Websites Don’t Work (part 1) Read More »
It’s been over a decade now since I first decided to turn my fitness business into one that specialised in working with mums. Ten years ago there were very few pre and postnatal courses, and very few trainers actually realised that they needed further education in order to properly work with mums. Times definitely feel
Our Industry: Leading The Way In Working With Mums Read More »
Why should you enrol for the Diploma of Weight Management qualification? Are you looking for a qualification that will allow you to write individualised weight management programs including meal planning, behaviour change as well as exercise? Then the Diploma of Weight Management is a great next step in your ongoing education. The complex nature of
A New Level Of PT Training Read More »
Some business owners fill their schedule with great clients. Their calendar is full with people who follow the program that gets them results, people who are fun to be around, people who refer others, and people who pay on time. Other fitness business professionals and owners don’t have all that. Their calendar has a lot
Fill Your Schedule With Great Clients Read More »
It’s tempting to offer special deals, introductory offers and bargains to entice new clients to train with you. However, there’s a fine line between attracting more clients and seriously devaluing your services. Here, we explain the sensible way to approach specials. 1 – Don’t offer anything for free A free trial or training session is
The Sensible Approach To Membership Deals & Discounts Read More »
As with all clients, it’s important to complete a pre-exercise questionnaire. When working with pregnant, postnatal and ‘mum’ clients in general, I believe it is even more important to do so. From experience, many pre-exercise questionnaires only ask if a woman has had a baby in the last 6 months and often don’t go into
Your Mum Client: Pre-Exercise Screening Read More »
One of the biggest benefits of partnering with other businesses is your combined value (capability!) – together, you can offer something above and beyond what you can offer individually to clients and other organisations, as well as value that you can offer to each other. If, for example, you as a fitness trainer decided to
The Benefits Of Partnerships Read More »
