fitness websites

8 Reasons Fitness Websites Don’t Work - Part 2

8 Reasons Fitness Websites Don’t Work (part 2)

This is PART 2 of 8 Reasons Fitness Websites Don’t Work (part 1 is here) [dropcap]5. Ineffective or non-existent call-to-action [/dropcap] Ask yourself: what’s your most common or successful way of converting leads to customers? Is it: A phone conversation? A web chat? Calls or clicks from search ads? A series of increasingly specific emails […]

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8 Reasons Fitness Websites Don’t Work - Part 1

8 Reasons Fitness Websites Don’t Work (part 1)

Wondering if your yoga, fitness, weight loss or medical website has the right stuff? Watch out for these landmines. [dropcap]1. Superficial, generic content or marketing “fluff”[/dropcap] Your wellness businesses website content exists for a reason: to compel visitors to take action. Every piece of content should do a job: Tell users who are ready to

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