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Privacy Policy

At What’s New In Fitness, ‘the ultimate go-to for what’s new’ we respect your privacy and have established this Privacy Policy to describe our policies and practices with respect to the information that we collect from the users or subscribers of our website at

We invite you to review our Privacy Policy before you use our site. By using our site and its services and features, you agree to be bound by this Privacy Policy.  If you do not agree to this Privacy Policy, please do not use our site or its services and features.

1.         What information do we collect?

We may collect certain personal information from you such as your first and last name, email address and business name when you register to use our site or its services and features, such as registering for blog posts or feedback, email newsletter subscription, competition entry, polls and the like. Depending on your activity on the website, we may also request additional personal information, including your age, date of birth, gender, physical address and general interests.

We may also collect certain non-personally identifiable information from users of our site, such as their Internet protocol address, the type of browser and operating system they use, the domain name of your Internet service provider, and the web pages, content and advertisements you may have visited, viewed or clicked on.  We use various technologies to collect that information, including the following:

  • Cookies – We may utilise “cookies” to maintain a record of your visits and to improve the content and services on our website. Cookies are text files placed in your computer’s browser to store your preferences. Cookies do not contain personal information, but if you choose to furnish us with personal information, this information may be linked to the data stored in the cookie.
  • Web beacons – Pages of our site may contain electronic images known as web beacons (also referred to as single-pixel gifs) that permit us to count users who have visited those pages and for other related website statistics (for example, recording the popularity of certain website content and verifying system and server integrity). Web beacons are not used to access your personal information on our site and are only used to compile aggregated statistics concerning use of our site.
  • IP Addresses – Our computers may also collect your IP address, which is a numerical address that is used to identify a computer connected to the Internet.  We may use your IP address to help diagnose problems with our server, to administer our site, to deliver web pages to you upon request, to tailor our website to suit your interests, and to measure traffic within our site.

2.         How do we use the information we collect?

We may use your personal information to:

  • Conduct and process transactions with you;
  • Communicate with you, such as to respond to your enquiries, send you newsletters, notify you if you are winner of a competition, or notify you of any changes to any legal terms applicable to our site or any changes to this Privacy Policy;
  • Improve our site and the content and services offered on our website;
  • Protect our website, services, systems, information, employees, business partners, service providers, users, customers or others; and
  • For any other purposes for which the information is collected and maintained.

We may use your non-personally identifiable information to analyse the usage of our website, improve the design and content of our website, deliver relevant marketing messages and advertisements, personalise your Internet experience, and offer you products and services. In some cases, we may use your IP address to identify you in order to enforce any legal terms that govern our website or to protect our site, services, systems, information, employees, business partners, service providers, users, customers or others from injury or harm.

3.         With whom do we share that information?

We may share your personal information with third parties including in the following instances:

  • Those who assist us in providing our website and services (such as data storage providers) and processing transactions and communications on and through our website;
  • Names of winners of our competitions as may be required by state law on our site and in winners lists;
  • Law enforcement officials, to the extent we believe necessary to comply with laws, regulations, court or administrative orders, or other governmental authority or to prevent harm to yourself or others;
  • Where you have specifically authorised us to do so; and
  • Upon a merger, divestiture or transfer or sale of all or substantially all of our assets or upon any other corporate reorganisation.

We may also share non-personally identifiable information to third parties on an aggregate basis for purposes of analysing usages and trends, improving or enhancing our website, improving existing products and services, and developing new ones.

4.         Do we collect information from children?

What’s New In Fitness is not intended for and does not knowingly collect information from children under the age of 14.  If you believe that your child has registered on our website or that we have collected information from your child, please contact us immediately so that we can remove that information from our database.

 5.         What security measures do we take with respect to your information?

We employ reasonable security measures to protect the security and confidentiality of your personal information that we collect and maintain. However, we cannot guarantee the security of your personal information or that any communication or transmission of such information over the Internet will be entirely secure.

6.         Third Party Websites

Our website may contain links to websites or products and services offered by third parties. We do not endorse and are not responsible for the information collection practices of those third party websites. Your use of those third party websites is at your sole and entire risk. We encourage you to review those third party websites and their privacy policies before using them or providing them any of your personal information.

 7.         Amendments to this Privacy Policy.

We reserve the right to amend or revise this Privacy Policy, in whole or in part, at any time in our sole discretion. Any such amendments will take effect when they are posted on our website or the date you are notified by email communication (at the email address provided in your account). Your use of our website or its products and services after such amendments have been posted shall constitute your agreement to and acceptance of said amendments.

If you have any questions or concerns, please email us at admin [at]

Effective: 1st December, 2012

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