Fitness Education

Fitness Australia, the peak industry association and COM Marketing, fitness industry digital marketing experts, have revitalised their partnership which will see new value added to Fitness Australia’s programs and business member base. With an aligned ...

This is the ultimate list of the top fitness and health related hashtags you should use to get more likes and followers! Fitness and health trends dominate a huge portion of content on Instagram. Therefore, ...

In a world where women are often pitted against each other and in an industry that has mostly been driven by the masculine influence there is emerging a breed of Personal Trainer that knows there ...

Creating a close-knit culture where their clients know each other and enjoy socialising outside of training, in particular for boutique fitness businesses, has become a key factor in attracting and retaining clients. “What boutique studios ...

If you approach the development of a new gym or the retrofitting of an existing gym with an “obsolete design-think” you might save a few hours (and a few dollars) but you’re doing yourself no ...

Fitness Australia: We’re pushing for a more physically active nation. Fitness Australia’s next phase includes a heavy focus in its core business towards promoting physical activity to the public through partnerships with Government agencies like ...

The What’s New in Fitness Winter 2019 Edition is essential reading for all fitness professionals. Our biggest edition in two years, we focus on success for the future with articles covering topics on social media, ...

This is PART 2 of 8 Reasons Fitness Websites Don’t Work (part 1 is here) 5. Ineffective or non-existent call-to-action Ask yourself: what’s your most common or successful way of converting leads to customers? Is ...

continued from Part 1 >>> Finish with more cash in the bank that allows you to reinvest in growth, retire debt, and pay yourself more. Accounting & bookkeeping Accounting strategies to reduce tax liability, protect ...

Most fitness professionals and business owner’s start out with a vague awareness that there’s a lot more to building a business than they initially thought. But without names for what needs to be done (and ...