Like many areas of your business, sourcing the right management tools for your fitness business is crucial because it saves both time and money – both of which are in short supply for most. Articles in this category include Client Management Systems, Gym Software and Programs, Energy Saving Systems and Equipment, Marketing, Sales, and Retention Solutions, Fitness Business Opportunities, Additional Gym Revenue Streams and more.
TWO Innovative industry leaders merge to make one unstoppable fitness formula! WNiF EXCLUSIVE & OFFICIAL PRESS RELEASE: Monday 6th March 2017 It is with great excitement we announce today the merger of two highly innovative businesses – Calgym Fitness Holdings (trading as Synergy Fitness through Synergy Physical Conditioning Systems Pty Ltd) and EYE Fitness Pty […]
Synergy Fitness & EYE Fitness – Supplier Merger Read More »
Insolvency firm Hogan and Sprowles has been appointed to manage the liquidation of Rapid PT, which employs three full-time staff and 17 contractors, and has 7 locations spread across Sydney and Perth. The business has ceased trading. Established in 2012 by founder Kris Cochrane, Rapid Personal Training ran into difficulties after Kris realised that sales
Rapid Personal Training Closes All 7 Sites Read More »
Article updated November 2023. Technogym’s social campaign to promote wellness and a healthy lifestyle is back. Aussie fitness clubs are encouraged to participate in the social campaign to help fight obesity and sedentary lifestyles. After running for six consecutive years pre-pandemic and returning in 2023, Technogym has confirmed that the world’s biggest social campaign of
Technogym – Lets Move For A Better World Read More »
From the arrangement of cardio equipment down to the colour of the walls, Juliana Mare chats to design experts to find out which floor layouts are the best for your gym. What convinces a person to join a gym? Of course, factors like price and location are crucial in the decision-making process, but did you
Top Tips For Gym Floor Design Read More »
Personal trainers, here’s something to think about: you need to know when to pass your client onto a different PT! Over the years I have passed on many clients to different PT’s for a variety of reasons. Sometimes we just weren’t a good fit and neither of us was enjoying our time together. Sometimes it
Why You Should Pass On Your PT Clients Read More »
Building on last year’s success, the Women’s Health and Fitness Summit are again offering ‘The Platform’. The Platform is an opportunity for 4 new presenters to get a leg up into the speaking circuit. CEO Mish believes that the only way we can bring more attention to Women’s health is to create a new wave
Women’s Health & Fitness – The Platform Read More »
Like any objection, the time objection must be eliminated during your sales pre-chat. The pre-chat is held before the tour of the club and it should constitute 80 to 90 per cent of the sales process. During the pre-chat document there should be a number of questions including ‘how many times a week can you
Membership Sales: Overcoming The Time Objection Read More »
The extent to which you fulfil your vision is the extent to which you can mobilise other people towards it. Those who are able to achieve great things are those who have developed an ability to touch the hearts and minds of people everywhere. This ability is called ‘leadership’ and its essence is greatly misunderstood.
Common Traits Of Great Leaders Read More »
When I’m at the gym I’m always baffled by all of the trainers/gym goers ‘pumping iron’ and doing cardio. I can safely say that most or all gym goers have forgotten their crucial core muscles; the ones that help stabilise the body to conduct certain movements from deadlifts, to squats, to running. The word ‘core’
Weightlifting Feet: How Strong Is Your Foot Core Read More »
One of the biggest benefits of partnering with other businesses is your combined value (capability!) – together, you can offer something above and beyond what you can offer individually to clients and other organisations, as well as value that you can offer to each other. If, for example, you as a fitness trainer decided to
The Benefits Of Partnerships Read More »
For many personal trainers, keeping their clientele motivated to keep exercising can be a struggle. Many start off with good intentions and a goal to get a bikini body by summer, lose the baby weight or bulk up to look good. But it’s a well-known fact that people’s motivation tends to lose its shine over time.
Why Personal Trainers Should Teach Their Clients To Become Intrinsic Exercisers Read More »
Do you know what the benefit is of training with you? If you don’t have an answer to this, you need to stop reading right this second and think of one. One of the easiest ways to do this is to just brainstorm what you can offer one of your clients. Sit there for a
The Power Of A Guarantee Read More »
