I built my F45 Training studio in Sandgate, Brisbane nearly 3 years ago and wholeheartedly embrace the franchise value of ‘Team Training Life Changing’.
F45 is a fast-paced HIIT environment, but the success of my business relies on empowering members of my community to achieve real results.
Over this time, I’ve also grown my HIITMan fitness operations consultancy and I’ve seen how the industry is competitive and thriving with big box options and PT’s flooding the market.
But I also I see so many operators miss the crucial ingredient of setting benchmarks and measuring progress.
Our clients are vulnerable when they take the step into a gym or a studio and they won’t stick around long if they aren’t given a plan that meets their needs and aren’t shown a measurement of progress towards real results.
This is where the Evolt 360 became a game changer for my F45 business.
With a stunningly presented interface I can show my members a benchmark of exactly where they’re at, and then measure their progress over time. The effect is to give them more focus for their training and as a natural side-effect it boosts my retention because my members see how effective the training is. This is the foundation of my retention strategy and I can’t highlight how powerful it’s been in shaping my success.
As F45 has grown as one of the fastest ever fitness franchises, it’s drawn a massive following in its hugely successful F45 Challenge environment.
Not only has Evolt given me a tool to measure my member’s progress over the 4 x 8-week nutrition challenges each year, it’s also given me a passive stream of income that helps boost cash-flow, the life-blood we all need to keep growing!
Managing the results of our challenges has become so much easier as Evolt’s support modules have evolved too. I have member data at my finger tips and can not only track their progress and give real-time feedback, I can use an array of marketing tools and metrics to market my success.
As part of my sales funnel I nurture leads into the studio by engaging them on their ‘why’.
This emotional connection is a powerful component in client’s joining my community and committing to their training.
We back this up by establishing SMART goals when leads come into the studio for their trial. This is where my Evolt 360 gives me the power to show them exactly where they’re at, so that we can calibrate their goals and then show them how our community-based environment will help them satisfy their needs or their ‘why’.
“It’s a mark of my respect for Evolt’s superior user and owner interface that I recommend the Evolt 360 to my HIITMan consulting clients. It works for me in my own F45 studio, so I know first-hand what a powerful tool it is in driving life changing results!” – Dan Harte, F45 Training Franchisee
– Evolt is a technology-driven health and wellness company that is powering connected and digital health.
– Evolt has developed an end-to-end solution that tracks detailed changes in the quality of activity, body composition and nutrition as well as sophisticated data analytics for member body composition changes.
– Evolt is at the forefront of technology and uses an evidence-based approach to its development and practical use.
– Evolt have their own Research and Development Team consisting of highly qualified professionals in the field of exercise science, body composition and nutrition.